Blog

How To Add Value To Your Website

I have spent a bit of time buying and selling websites online now. There are a few things that keep coming to mind as I look to a potential site to buy. It also occurred to me that these things could be added to any site in order to increase value to the site owner. You may want to step back for a minute and take another look at your site… 1) Add value to your info product by offering a...

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Put your info product on a CD for added profits

If you sell an info product, you probably deliver it via instant download online.  Did you know that you can put your info product on a physical CD and get it delivered? Check out www.kunaki.com for more details, but they will burn a CD on demand (one at a time) for only $1.75 and mail them out (dropship) for $5 extra. Why would you do this? Well, that is easy.  People have a perception that...

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Google Adsense – Customer Service?

As an online marketer, I have many websites and some of them operate under various business models.  One, in particular, sells scripts to webmasters that they can use to build or enhance their sites.  It is located at easy-scripts.net. The site is basically a shopping style site.  You go there, find what you want and add it to your cart.  Check out when you are done.  It is fairly simple...

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Give your customers a reason to stay

Visitors like to do things on websites, if your website allows your visitors to do something interesting or useful, there is a good chance they will bookmark your site and come back. What you offer them to do is going to depend a bit on the type of site you have and the type of visitors you attract. There are a number of website scripts you can get if you want to build something interesting. ...

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How To Create An Upsell

An “upsell” is a simple and effective but little used concept. An upsell occurs when you have already made the sale in the customers mind.  He has decided to buy and is digging for his credit card so that he can get the product you just offered him.  Now is the time to push the upsell. Now you shouldn’t just grab any old product and offer it out at this point, though that may...

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Why does Google race forward while Yahoo flounders around?

Did you ever wonder why (looking back in history) you can look at 2 companies or people and one of them succeeded while the other did not? Sometimes the difference in what they did was very subtle but one is remembered and the other forgotten. It wasn’t always for lack of resources or timing or any of those things we attribute to being successful. Sometimes it is because one has a...

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