October 26, 2008

Google Adsense - Customer Service?

As an online marketer, I have many websites and some of them operate under various business models.  One, in particular, sells scripts to webmasters that they can use to build or enhance their sites.  It is located at easy-scripts.net.

The site is basically a shopping style site.  You go there, find what you want and add it to your cart.  Check out when you are done.  It is fairly simple - not too fancy.  I was running some Google Adsense on the side of it.

Site has been running along with very little change for the past few months.  The other day I get this email:

"While reviewing your account, we noticed that you are currently displaying Google ads in a manner that is not compliant with our policies. For instance, we found violations of AdSense policies on pages such as easy-scripts.net.


Publishers may not place Google ads on pages that violate Google’s webmaster quality guidelines (http://www.google.com/support/webmasters/bin/answer.py?answer=35769#quality). While we've included the following excerpts from these guidelines, we recommend that you take the time to review them in their entirety.


    *  Make pages for users, not for search engines.
    *  Don't employ cloaking or sneaky redirects.
    *  Don't load pages with irrelevant words.
    *  Don't create multiple pages, subdomains, or domains with substantially duplicate content.
    *  Don't participate in link schemes designed to increase your site's ranking or PageRank.
    *  Avoid "doorway" pages created just for search engines, or other "cookie cutter" approaches such as affiliate programs with little or no original content.
    *  Avoid tricks intended to improve search engine rankings. A good rule of thumb is whether you'd feel comfortable explaining what you've done to a website that competes with you. Another useful  test is to ask, "Does this help my users? Would I do this if search engines didn't exist?"
    *  If your site participates in an affiliate program, make sure that your site adds value. Provide unique and relevant content that gives users a reason to visit your site first.


As a result, we have disabled ad serving to the site.


Your AdSense account remains active. However, we strongly suggest that you take the time to review our program policies (https://www.google.com/adsense/policies ) to ensure that all of your remaining pages are in compliance.


Please note that we may disable your account if further violations are found in the future.


Sincerely,


The Google AdSense Team"
What?  There is nothing funny going on here, just a simple shopping site.  OK, let's see what the problem is.  So I review the links they directed me to which basically summed up says, if you try to cheat the system, we will close your account.  SO I send this email back to "The Adsense Team"…
Hi Diane, thanks for your reply.  I guess I am kind of stumped because I have been through that link you sent and I don't see anyhow that my site violates your terms.  Everything we do is above-board and there is nothing sneaky or tricky going on at our site.  I would really like someone to tell me exactly what the problem is so I can fix it, otherwise all I have is a general email pointing to a link that contains a bunch of conditions I have not violated yet my site is banned from Adsense.  You can't just say, "we don't like your site, let us know when it is fixed" because that doesn't tell me what I have to fix.  I read the link a couple of times but see nothing there that is causing this problem.

Jonathan

Fair enough.  Tell me what is the problem, I'll fix it and we can all live happily ever after.  This is where it gets weird.  Here is the reply I get:
Hello Jonathan,


As previously mentioned, I'm unable provide you with any specific guidance
about your site. For further information, we recommend that you visit the
Webmaster Help Center (http://www.google.com/support/webmasters/) and the
Webmaster Help Group


We appreciate your understanding.


Sincerely,


Diane
The Google AdSense Team
OK, let me get this straight.  They came to my site and apparently found a violation of their terms - enough to suspend the ad serving.  I ask them what the problem is so I can fix it.  And they are unable to give me specifics?  They can't actually tell me what I violated?  They expect me to go out and scour the forums and read through their site and try to discover what I did wrong?  Are you serious?  I got no problem fixing an issue but for Pete's sake, tell me what the problem is!  That is absolutely ridiculous.
I think I'll just find another ad network to run.  Forget this nonsense, I don't have time to play their games.

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