Are You Losing Customers By Not Following Through?
Here’s a shocking fact: A recent study conducted by Sales and Marketing Executives International concluded that 81% of major sales are closed after the fifth contact. That means if you aren’t following up with your customers at least five times, you’re losing over 80% of your business. Put another way, four out of every five customers will not buy from you until...
Read More15 Internet Predictions That Will Revolutionize Your Business!
"FutureConsumer.com," a book by renowned futurist Frank Feather, takes a fascinating and sometimes frightening look at the world in 2010. Feather predicts that by then, "the Internet will gobble up 31% of consumer spending, leaving most brick-and-mortar retailers in rubble." His message for your business? Adapt or die. Here are 15 ways the "Webolution" will...
Read More10 Great Ideas For Your Small Business!
Jane Applegate, in her book "201 Great Ideas For Your Small Business," gives dozens of tips and tricks for the entrepreneur – 201 in fact. The book consists of 10 chapters chock-full of smart and savvy ideas on every topic from people to products – from marketing to management. It’s written in a breezy style with lots of numbers and bullets for easy reading. As...
Read More7 Tips For Getting Past The Gatekeeper Without Lying!
"How To Get Clients" by Jeff Slutsky is a "survival manual for executives, professionals, and entrepreneurs." Written mainly for those selling services, the book promises to teach you: - How to target profitable clients – and avoid the time-wasters - How to discover your unique market niche – your key to higher fees - How and when to advertise – and...
Read More5 Ways To Promote Yourself!
P.T. Barnum said, "Without promotion something terrible happens – nothing!" It’s true. Even if you build a better mousetrap, the world will not beat a path to your door if they don’t know where to find your door. In her book, "101 Ways To Promote Yourself’" Raleigh Pinsky reveals how to generate leads, cultivate referrals, develop your image,...
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